About

I wanted to create a site that I could talk about all the things that I use to market the projects I work on and the projects that my clients pay me to help them work on.  I always find myself sitting in a room answering questions, so I figured I’d just blog about all the things that we, as social marketers do to market and grow our businesses.

Many know me from the blog about Panama City Beach that I created years ago and sold in the beginning of 2010 – PCBDaily.com. It was a pioneering project that created a social media model of how to discuss a tourist destination.

I want to show you how you can market your business using social media.  There are tons of complex and expensive ways to use this new form of media (and we’ll probably get into that at some point), but there are also tons of cheap and free ways to get your brand out there, grow your business and ultimately make more money.

Too Creative is a “how-to” site in everything from how to use Facebook to attract attention to your business, put together a comprehensive email marketing campaign or explain the importance of being sure you respond to the smallest of social media reactions – all in bite sized blog posts.

From time to time, we’ll offer the opportunity to get into some information products.  Part of learning about social media is sharing the knowledge we find all over the web and conferences.  Some of these may be affiliate projects that we could make money from, others will be free pass alongs, but all of it will be for the sole purpose of benefiting you.

I’ll never pretend to know everything so never feel hesitant to correct me if I’m wrong about something.  Social media is new and ever changing, but we can all learn together.

I’m Jason Koertge, and this is my blog.